antoniolupi and Milan: story of a bond that is expressed in the Showroom


We are in Milan, the Brera area, in Porta Tenaglia. It’s impossible not to notice that the antoniolupi Milanese showroom, has 14 shop windows overlooking the main street. We are still outside, in a street in Milan with the bustle from the car engines and scooters, and antoniolupi has already won you over.

It is not just a question of the size of the showroom, but primarily because it’s situated in a strongly customised area of Milan. When you enter  you are welcomed with an extraordinary atmosphere, the homely feel of your dream house together with the aroma of inspiration. And right there, between everyday reality and imaginative inspiration, you find the bathroom furnishing elements by antoniolupi.

antoniolupi showroom in Milan - Brera area
The showroom was designed by Calvi Brambilla

Bathroom pieces, born iconic which easily merge with the great icons of design, those that every design lovers dream of having in their own home. Everything here is enhanced by that atmosphere of design, art and iconic eccentricity that only contemporary Milan can offer.

And so, the Eclipse bathtub by Marco Di Paolo interfaces with the carpet collection Geometrie Volanti by Paola Pastorini. The radiator Bit Light, by Brian Sironi, is reflected in the Asa Nisi Masa vases in CRISTALMOOD by the Calvi Brambilla duo. And everything is harmonious with the Egg armchair by Fritz Hansen.

Collage - Mirror collection by Luca Garofalo
Bit Light by Brian Sironi

Continuing through the micro environments built inside the antoniolupi showroom, the Dune bathtub, by Mario Ferrarini, falls under the spotlight of a geometric construction placed above. And a little to the left, in a wall opening is a bioethanol fireplace, next to this is Vitreo, the CRISTALMOOD washbasin, which, has its reflection in the Circus mirror created in perfect geometry by AL Studio.


Circus, Vitreo, Il canto del Fuoco and Dune
Silenzio by Domenico De Palo and Wanda by Debiasi Sandri

And again the inevitable Paolo Ulian, he who makes the marble sing, with Introverso, Intreccio and Pixel. And while you are wishing that the showroom will never end, you then see Opale, designed by Carlo Colombo and Andrea Lupi, these two together have given us the ten colors of CRISTALMOOD. This patented translucent material, as already mentioned here, enhances the ambient within the room giving its reflected light also to the flooring. An effect that reaches its maximum effect with the Reflex bathtubs.


A journey of shapes, colors and materials that give credit to the place where it was born, Milan, which welcomes and rewards those who design with artistic talent.

Controverso by Paolo Ulian
Opale in ginger, by Carlo Colombo and Andrea Lupi
Reflex, in CRISTALMOOD, by AL Studio

Have you already visited the antoniolupi showroom in Milan?  If you are in Milan, I recommend a visit, you will be left speechless. Let me know your thoughts, I’m waiting for your reply in the comments.




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