The “Salone del Mobile” is almost here!
An international sectoral benchmark, the Salone del Mobile.Milano is currently finessing
the upcoming edition, which boasts a new format for the classic section and two events
providing unprecedented visualisations of contemporary design and the workspace. The
Salone’s close partnership with Milan is key, making the city and the event the capital of
design, as the ADV campaign states.
With just few days to go until the opening of its 56th edition, the Salone del
Mobile.Milano is the sector’s acknowledged showcase for excellence and quality and the international appointment for those who work in it. It also attracts more than 300,000 visitors from over 165 different countries with its comprehensive and extensive range of goods – from furnishings to lighting to the workspace – and is covered by more than 5,000 journalists worldwide.
5 exhibitions: the Salone Internazionale del Mobile, the International Furnishing
Accessories Exhibition, Euroluce, Workplace3.0 and SaloneSatellite, will run concurrently at the Fiera Milano Rho from Tuesday 4th to Sunday 9th April, open to professionals every day from 9.30 to 6.30, and to the public on the Saturday and Sunday.
“The Salone del Mobile is on the home strait and both the companies involved and the
organisers are looking forward to mid-April with great optimism. This positive mood is
driven by the sector’s upbeat performance during the first ten months of 2016, and it
will hopefully maintain this trend over the next few quarters. Italian furnishing continues to gain ground on almost all the international markets. The Salone del Mobile’s strong international vocation saw the return of 67% of the high profile foreign professionals with solid buying power at the last edition”, said Salone del Mobile.Milano president Roberto Snaidero”.
And so, what do you think about Salone del Mobile.Milano? Will you go there?
photo credits: Salone del Mobile.Milano
